Posts Tagged: Crisis Communications Plan

Handling questions when you don’t know the answer

By Jeff Heisner Seeing the Presidential candidates in action is sometimes like watching the Vince Vaughn/Ben Stiller comedy DodgeBall. The candidates find different and creative ways to dodge, avoid and completely not answer direct questions during their interviews. What they are trying to do is called bridging. Bridging is how an interviewee controls the interview… Read more »

Over Confidence Can Kill You

By Jodie Heisner Okay so I am dipping back into my news days with the sensational headline, while it cannot kill you literally, it can kill your career. My media background and current gig as a media coach means I also consult with a lot of PR Professionals. I hear a common complaint, “my clients… Read more »

Paul Ryan’s run in with my old station

By: Jeff Heisner A station I worked for in Flint, Michigan is in the news for what took place during the final moments of an interview involving Mitt Romney’s running mate. Paul Ryan and his people took exception to a question in this video. http://www.youtube.com/watch?v=MR1WF34Nq6w They stopped the interview and Ryan told the reporter, “that… Read more »

Kevin Na Loses Tournament but Wins his Share of Fans

By: Jeff Heisner If you caught The Players Championship this weekend you probably witnessed one of the more bizarre scenes in golf and one of the more gracious ways to handle adversity. It was a great example for not just the sports world, but businesses and professionals to follow. Kevin Na somehow played himself into… Read more »